Insights

§ November 3, 2023

How Core Values Helped J.B. Sauceda Build and Sell a $14 Million Business

How Core Values Helped J.B. Sauceda Build and Sell a $14 Million Business

Published on November 03, 2023

A man named J.B. Sauceda started a business that helped brands like Howler Brothers ship online sales. At its peak, Sauceda's business had a 150,000-square-foot warehouse, 150 workers, and was on track to make $14 million a year in sales. That is, until Cart.com made an offer to buy Sauceda's business at an industry conference that he couldn't refuse. You'll learn how to: in this show

  • Find hourly workers.
  • Write a job description that makes people want to apply.
  • Keep hourly workers engaged and encourage them to do more.
  • Lessen how much your company depends on you, even if the name of your business includes your last name.
  • You can scold workers without losing your cool (or theirs).
  • Be fair to your business when you end a partnership.
  • Change your EBITDA to make your business more valuable.
  • Stay away from the most common reasons why acquisition deals fall through.
  • Talk to a buyer about a Letter of Intent.
  • Take care of your life after you sell.
  • Explain the difference between a boss and a leader.

Listen Now

To discuss these issues further, please contact us for a free consultation.

Book an Appointment

Related Content

AI for Small Business: 5 Steps to Join the 52% Who Are Already Winning (Easy Implementation Guide) \ \ Published November 6, 2025\ \ While 48% of small business owners remain skeptical about AI implementation, the other 52% are quietly gaining …\ \ Read more...

Absolutes vs. Self-Imposed Limitations in Small Businesses \ \ Published on June 03, 2025\ \ Who knew that three-year-olds and improv classes could teach so much?\ \ When I talk with small business owners, one phrase …\ \ Read more...

Raph’s Rules: Ballpark Lessons for Entrepreneurs \ \ Published on May 30, 2025\ \ The journey of life takes some strange turns and one of mine has been my multi decade relationship with my former …\ \ Read more...

Originally published at chaumettesolutions.net